When I arrived at my health club yesterday I realized that I had misplaced my barcoded membership card. I was surprised when the associate said he didn’t have any barcoded replacement cards to give me, and that the barcode system is actually being phased out. My first thought was that Planet Fitness is deploying an [...]
High-tech has invaded a staple of the board game industry. An RFID-enabled Scrabble board that cost $30,000 to produce will be unveiled next month at the Prague Mind Sports Festival in France Dec. 1-4. Designed by UK-based Mind Sports International, the game carries an RFID chip under each tile square — 225 in total — [...]
RFID continues to be integrated into sporting events, although most use cases to date involve ticketing or issuing cards to season ticket holders to use at concession stands. In the wake of the NHL lockout, the SportingNews is looking at how technology – particularly RFID – could change the game. Aside from consumer-facing apps for [...]
Early this year I blogged about my shopping experience at a Clark’s retail store in Massachusetts. At the time I figured that the chain’s inability to quickly locate inventory in its back room was costing Clark’s up to $15 million a year in lost sales. I never thought I’d come across an example that screamed [...]
NASCAR has turned to RFID to ensure that race teams and drivers do not receive a competitive advantage over other teams. According to a case study posted by Impinj, NASCAR teams are allowed a set number of tires for each event. Teams must practice and qualify only on the allotted tires so they do not [...]
RFID-enabled wristbands from ID&C and Intellitix helped to power the most exclusive private parties in London during the 2012 Olympic Games. Produced by official sportswear provider adidas in collaboration with Sparklestreet, the events welcomed celebrities, VIPs, competition winners and Olympic medalists to pop-up venue “adidas Underground” in East London. Twelve unique evenings curated by collaborator [...]
Cadbury has found the sweet spot for promoting its brand during the Olympic Games in London that begin tonight. Cadbury, the official treat provider of the London 2012 Olympic and Paralympic Games, is utilizing technology from dwinQ to create an interactive social media experience at its Olympic Games presence, the Cadbury House, located in Hyde [...]
Music fans attending the finale of Roger Waters “The Wall” tour in Quebec City on Saturday are in for a special treat. The concert, being held at the famed plaines d’Abraham, will feature Waters’ biggest wall to date – over 800 feet wide. What’s more, the epic event will utilize RFID technology to promote Amnesty [...]
Sector: Entertainment Savings: $1 Million-plus Submitted by ThingMagic Disney is relying on RFID to make the Magic Kingdom even more enchanting – especially for its cast members. The theme park has deployed an RFID solution from ThingMagic to track $100 million worth of costumes worn by the likes of Cinderella, Mickey Mouse and others. By [...]
Skiers who fork over $10,000 apiece for the U.S. Ski and Snowboard Association’s Gold Pass lift ticket will receive the additional benefits of RFID technology next season. The USSA announced this week that its Gold pass, which provides unlimited, transferable access to National Ski Areas Association resorts coast-to-coast, will become the first pass in the [...]
